ANNE MCGREGOR PARSONS

Director of Word PR Anne McGregor Parsons spent 20 years in publishing for a nuanced understanding of the editorial side of the magazine business before switching to PR. Anne made the switch to PR during Word PR + Marketing’s early years, turning her pen to public relations writing for clients that is consistently well-received by editors and journalists and building decades of strong relationships with top media contacts. Anne’s skills include identifying the stories that editors want—clients have appeared in large circulation pubs including The New York Times and Wall Street Journal as well as national shelter magazines from House Beautiful to Country Living and digitally in AD and Business of Home. In addition, Anne has assisted her clients in submitting their work to national competitions, winning many awards including Mountain Living Home of the Year, AIA Firm of the Year and a Sub-Zero and Wolf International Design Award. Anne holds down the fort in Word PR’s Denver office.

AMY STARK

Senior Associate Amy Stark, came to Jackson nearly a decade ago by way of Los Angeles, where she worked in television production and traveled much of the country producing unscripted series for networks including HGTV, Vh1, CBS, TLC, Fox and Logo. After 12 years of living in cities, both in New York and California, Amy and her spirited poodle rescue, Maggie, decided to trade metropolitan living for the mountains. Working from Jackson Hole, Wyoming, Amy is the PR lead for Wyoming clients including WRJ Design, Brooks Lake Lodge & Spa, the Western Design Conference and Wildlife Expeditions. Amy also manages social media content for several Word PR clients. She can often be spotted attending – and photographing – Jackson events. She appreciates exploring all things creative and enjoys outdoor activities including skiing, hiking and golf.